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The Scoop on Floral Arrangements: What’s In, What’s Out

The floral arrangement has traditionally been one of the most important – and expensive – elements of a wedding. So how do modern brides, all of whom differ in terms of budget and vision, as well as in other things – approach this seemingly perpetual wedding staple? What is different about what brides are choosing today for their weddings? We spoke with Amy and Allison of Schneider’s Florists in Springfield, Ohio, to find out.

Certain kinds of flowers seem to have lost their popularity over the years, says Amy, who has 35 years of experience in the area. “The days of daisies are gone,” she says. Sunflowers are taking over, and roses remain popular, as do hydrangeas. Hydrangeas, though, are the hardest flower to keep hydrated, an important quality to consider especially concerning outdoor weddings, which are also growing in popularity. “Hydrangeas are the worst,” she and Allison say. “They wilt fast.” The wedding that is held outside, Amy says, generally require less flowers for decoration; in fact, decor of any kind is not as necessary as for an indoor wedding. Still, cascades are making a slow comeback. Fresh flowers continue to be more popular than those made of silk.

When it comes to color, it’s ex-nay on the latte (and mocha, and other coffee shades), says Allison. Instead, brides-to-be are looking toward brighter shades or pink, orange and green. These are thought to be generally more flattering against a variety of skin tones. Still, deep shades like russet and forest green are also popular and can be just as vibrant, she says.

Perhaps the popularity of livelier shades is coasting along an also-popular back-to-nature vibe. Many brides are taking a more homegrown, crafty hand to their weddings and reinventing more traditional elements. Instead of having more guests throw rice, for example, brides are choosing soybeans, rose petals, or even cracked corn, says Amy.

Brides-to-be seem to require less help from wedding professionals in years past; they don’t necessarily need planners because they are more educated about what they want, and are more eager to use their own creativity. This can be helpful when it comes to cutting costs. For example, Amy says, they will often cut costs by ordering single flowers for bridesmaids to carry and using the same flowers as centerpieces afterward, instead of ordering separate bouquets for each bride to carry.

When they do seek help, they’re seeking it later; Amy and Allison say that brides are coming to them between three and four months before the wedding – and that’s a good thing. “If you come in, say, nine months before the wedding, you might change your mind [about what you want],” says Amy. When a bride-to-be does consult a florist, it’s a good idea to bring in photos of the desired flowers, color scheme, and the desired general theme.

Just like the times, the brides, they are a-changing. The overarching theme of today’s wedding is individuality, powered by increasing fearlessness. “Girl’s aren’t afraid of color anymore,” says Amy. Nor are they afraid of making their own invitations and centerpieces, or of making their weddings entirely their own. “It’s less about family, less about tradition, and more about the brides themselves,” Amy says. The floral arrangement, time-tested staple that it is, is no exception.